Often called the "Sunrise City," Fort Pierce is part of the Treasure Coast, a stretch of land from St. Lucie Inlet to Sebastian Inlet along Florida's Atlantic coast. Natural and artificial reefs make for good fishing and diving. The Indian River Lagoon Estuary provides a haven for more than 4,000 plant and animal species. Visit the revitalized waterfront downtown area, which has retained its old Florida charm and scale. It offers contemporary shopping, dining, great fishing and a range of entertainment and activities such as the Farmers' Market, Bike Night, Friday Fest, Jazz Market and the city-owned and -operated 1,200-seat Sunrise Theatre for the Performing Arts.