Boutique Chic at Four Seasons Palm Beach

By: Ginger Harris


Hotel boutiques are essential when you’ve left your necessities at home.

But Four Seasons Palm Beach is taking the hotel boutique to the next level with its new shop, Swell.

Created by L.A.-based luxury retail management firm Seaside Luxe, the new store takes the usual toothbrushes and backup bathing suits pit stop and transitions it into a high-end concept, complete with designer duds, stunning accessories and gifts your pals back home will be more than pleased to get.

Featuring items for women, men and kids, the 1,300-square-foot space is packed with goodies like swimwear, apparel, shoes, jewelry and more.

You’ll also find those travel necessities that somehow got left out of your suitcase among the white-washed floors, natural elements, hues of white, ivory and earth tones of the space.

The design mixes throw vintage Palm Beach style with modern day South Florida for a look and feel that is a posh dream vacation haven.

While grabbing a spare razor, be sure to peruse designers like Yigal Azrouel, Missoni and Eres and jewelry designers Kimberly McDonald, Anne Sisteron and Gem Palace, to name just a few.

The shop also serves as the ocean activity center for the hotel. Find beach accessories, swimwear and exclusively designed paddleboards, surfboards and more. Because, well, I’ve always considered shopping a sport. And here, it truly is.

If you go …

Four Seasons Palm Beach
2800 S. Ocean Blvd.
Palm Beach, Fla.
(561) 547-1557

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